Platinum Blonde Root Cover Up
Fast, easy, precise, no-mess hair color mineral powder adheres to hair instantly. Water-resistant formula lasts from shampoo to shampoo, but stays put when you sleep, sweat, or swim. Formulated with a variety of pigments plus reflective particles to blend seamlessly, look naturally dimensional.
- Root touch up powder covers grey seamlessly, even covers dark roots + extends highlights without peroxide
- Precise application, no mess like root cover up sprays
- Never stiff, sticky, or waxy like mascaras or crayons
- Looks completely natural, mimics hair’s reflective qualities
- Water-resistant formula, you can even swim in it
- No waxes, dyes, or parabens
- Can also be used to fill in hairlines and cover gaps to create the look of thicker hair
Who Should Use It:
This platinum blonde root touch up is perfect for anyone who wants to cover greys and dark roots, refresh highlights, or create the look of thicker, fuller hair. If you have a thinning hairline or gaps in hairline. Perfect for all natural and color-treated shades of platinum blonde, including light blonde, silvery blonde, light yellow, plat blonde, platinum blonde hair with brown roots, white blonde, icy blonde. Ideal for extending time between color treatments.
How To Use It:
Apply to dry hair. Load up small end of brush with powder. Use free hand to pull hair flat/taut against head and press brush down firmly into roots, starting from scalp and working out – do not use sweeping motion. Apply more powder as needed.
To extend highlights, use side edge of small brush. Lightly dust off any excess powder with wide end of brush.
Only Good-For-You Ingredients
No harmful ingredients would ever make it into a Color Wow Formula. Plus, we take it one step further. We banned over 60 ingredients commonly found in other hair care formulas that can darken or distort your color.
- Citrus Free
- Essential Oils/Extracts Free
- Sulfate Free
- Color Distorting Preservative Free
- Dye Free